Microsoft Chief Executive Officer Satya Nadella and Nvidia have also adopted the term “super intelligence.” SpaceX’s branding change leaves Grok as the product name.
The changes follow President Donald Trump’s Sept. 29 executive order requiring federal agencies to replace “Artificial Intelligence” and “AI” with “Super Intelligence” and “SI” in official communications, to the maximum extent permitted by law. Trump escalated his push on Oct. 8, declaring those using the old term “THE ENEMY!” California Governor Gavin Newsom has directed state agencies to continue using “artificial intelligence.”