The Trump administration used $20 million in funds allocated to U.S. Customs and Border Protection to finance the campaign, with the Office of Management and Budget transferring the money on Sept. 19. The ads, which AdImpact estimates have cost at least $2.5 million in airtime to date, are facing legal challenges from the singer JMSN and bipartisan criticism. Senator Thom Tillis (R-N.C.) and House Democrats have questioned the legality of using taxpayer money for spots that they argue promote the president's personal image ahead of midterm elections.
