Sarandos defended the company's pursuit of an acquisition of Warner Bros. Discovery and stated that Netflix is not seeking any other alternative to replace that specific target. The current content strategy remains focused on diversifying offerings despite the lag in live programming adoption.
Wednesday, October 21, 2026
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Netflix Co-CEO Sarandos Admits Slow Growth and Live Content Inefficiency
Business20 days ago
The streaming service has failed to meet the expansion benchmarks envisioned by co-CEO Ted Sarandos, he said in recent remarks regarding company performance. Netflix's live programming currently accounts for 5% of the firm's $20B content budget but generates only 1% of total viewing, a mismatch that Sarandos noted has created headwinds for growth.
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